All around the country, you see more and more chain restaurants popping up taking up what little space there already is; McDonald’s and Starbucks on literally every other block. What we don’t realize is that mom-and-pop shops are what give cities character! They’re a staple in your neighborhood that make you feel at home and you always know that their heart and soul goes into the food you order. Mom-and-pop shops are slowly going out of business due to larger competition, but boy do we have a modern day Cinderella story for you!
This story takes place in Houston, Texas, home to the best BBQ in the states and rodeos galore. In all the hustle and bustle, there is a cute bakery nestled on Hogan Street, right off I-45 and I-10. Their name is La Casa Bakery and the owner is none other than 70-year old Houston local, Trinidad. Recently Trinidad’s business has been a bit slow, and he was considering on closing up shop for good. However, his daughter Jacqueline wasn’t okay with this so she took to social media to try and save the family business.
HEY YALL MY DAD HAS A LITTLE PANADERIA/ RESTAURANT. HE MAKES ALL OF THE PAN DULCE HIMSELF. HE BEEN THINKING ABOUT CLOSING BUT I CANT LET THAT HAPPEN, SPRED THE WORD 1 RT COULD BRING IN A POTENTIAL CUSTOMER! LA CASA BAKERY AND CAFE 1002 HOGAN STREET 77009!! 😭😭 pic.twitter.com/cc2fEDwuyB
— glo girl (@basicjackz) December 6, 2017
We’re guessing that Jacqueline was expecting just a few responses, but the tidal wave of support was overwhelming. Twitter users from all over voiced their support of the local shop, and those in Houston went to the bakery to try some of the delicious food.
I go to college in NY but live in HOU. When I come home I no doubt will pay it a visit
— Grayson Skweres (@g_skweres) December 7, 2017
I’ll be there mañana. He got cuernitos?
— Christopher Gonz (@chrisdongonz) December 8, 2017
Y’all this weather with some bread and coffee say less. Y’all try I️t out 😎😎😎👌🏼 pic.twitter.com/uFvwCww33O
— Gewado 🥞 (@gewado98) December 7, 2017
— Man Cub (@equiposwagg) January 8, 2018
If I get the chance to go down to Houston with all of the Hurricane Relief donations from our foundation, I am definitely going to @CasaBakery after reading the awesome articles about them
— Nikki LaRose (@Miss_Nikkk_) January 10, 2018
The overnight buzz was enough to revive Trinidad’s spirit, which motivated him to go out and get more supplies for the incoming business!
— glo girl (@basicjackz) December 7, 2017
Now the business is better and busier than ever! Jacqueline is making sure to keep the Twitter account active as possible, posting new menu idea polls and interacting with users; they even have their Instagram account up and running, and let me tell you, it will make you get in your car to drive over to their shop!
Follow us on instagram! pic.twitter.com/TtwJ91FToL
— La Casa Bakery (@CasaBakery) January 11, 2018
This just goes to show that social media can be used for the greater good! Shout out to Jacqueline and Trinidad for keeping the family business going, we are definitely looking forward to some yummy conchas and enchiladas in the future. If you’re interested in helping La Casa Bakery head over to their Go Fund Me page at https://www.gofundme.com/la-casa-bakery-cafe and donate what you can! We all have to remember to help out the community in any way we can.